Guides for local businesses
Practical ways to help nearby customers find you — most of them free.
- How to get your small business discovered locally
Practical, low-cost ways to help nearby customers find a small business: listings, consistent details, reviews, word of mouth and local discovery apps.
- How to promote a new local business
A simple launch checklist for new businesses: set up listings before opening, tell your neighborhood, partner locally and capture early reviews.
- How to advertise your local business for free
Free ways to increase local visibility without paid ads: listings, social content, reviews, partnerships, community events and local discovery platforms.
- How to promote a food truck
Food truck marketing tips: post your schedule, make your location easy to find, use social media, partner with venues and collect reviews.
- How barbers, salons and boutiques can get more local exposure
Visibility tips for barbershops, salons, boutiques and local service businesses: booking links, portfolios, reviews, referrals and partnerships.
- How to attract local customers without paid advertising
Ways independent businesses can increase local visibility and foot traffic without paid ads — and how to tell which efforts actually work.